E026: How to Keep Creating When AI and Copycats Threaten Your Work
In this deeply personal episode, Sarah shares the full story of watching people photograph and attempt to steal her product designs at a major retail showcase - and the incredible moment when those same designs (that others tried to copy) ended up legitimately featured in NYC holiday windows and on national television. She explores how efficiency culture and AI have created a permission slip for creative theft across industries, why the fear of robbery is keeping talented people from sharing their work, and how reconnecting with your "why" helps you shine despite the threats. Sarah discusses the difference between synthetic copying and authentic work, explains why your actions reflect your beliefs, and reveals how her 10-year journey in New York City came full circle when the right people noticed her light.
Essential for anyone dealing with stolen work, AI fear, afraid to share their portfolio online, questioning whether showing up is worth the risk, or needing encouragement to keep creating despite the threat of theft.
Mentioned:
https://www.setapartcompany.net/
https://www.setapartcompany.net/creative-audit